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Adulting Protection Plan (APP)

📑 5 slides 👁 5 views 📅 3/2/2026 📄 PDF
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Introduction

Adulting brings stress, lifestyle diseases, and medical expenses

Introduction
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Adulting Problem Statement

  • Junk food exists, sleep disappears, and back pain starts mysteriously
  • Stress becomes permanent
  • Adulthood is the only phase where doing nothing still causes pain
Adulting Problem Statement
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Target Customer

  • First salary earners, corporate employees, WFH professionals, and startup warriors
  • Customer persona: Aman, 28, eats outside daily, sits 10 hours, and thinks insurance can wait
  • Reality: insurance cannot wait
Target Customer
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Base Coverage

  • In-patient hospitalization, day care treatments, AYUSH treatment, and cashless hospitalization
  • From surgery to sudden yoga realization - all covered
  • Core policy features for young adults
Base Coverage
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Waiting Periods

  • Initial waiting period: 30 days, specific illness: 1-2 years, pre-existing diseases: 2-3 years
  • Insurance believes in commitment before benefits - just like relationships
  • Trust builds slowly, even with insurance companies
Waiting Periods
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