BCN Managed Services GTM Strategy
📑 5 slides
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📅 4/3/2026
BCN's Competitive Advantage
Extensive fiber backbone across Northern Nigeria with strong government/enterprise ties.
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Key Service Categories
- Cybersecurity: Managed Firewall, EDR, SOC-as-a-Service for risk mitigation.
- Cloud & DR: Private/Hybrid Cloud, BaaS, DRaaS for business continuity.
- Enterprise Apps: ERP, CRM, HR tools to boost operational efficiency.
- eGovernment: Revenue systems, smart city solutions for citizen engagement.
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Target Customers by Region
- Abuja: Federal MDAs, banks, embassies – focus on compliance & security.
- Kaduna: State govt, manufacturing, education – digitalization & OT security.
- Northern hubs (Kano, Sokoto): Agriculture, commerce, humanitarian needs.
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Execution Framework
- Phase 1 (0-3mo): Build team, vendor partnerships, and NOC/SOC integration.
- Phase 2 (4-6mo): Pilot bundles with banks/govt for testimonials.
- Phase 3 (7-12mo): Scale via LGA aggregator model & channel partners.
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BCN's Unique Edge
- Proximity: On-site support in Northern cities within 4 hours.
- Integration: Seamless fiber + IT solutions under one SLA.
- Local expertise: Tailored solutions for regional challenges.
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